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BI Excellence Survey

A recent Teradata-sponsored survey, conducted by IDC found that in spite of the increasing number of companies implementing BI, the key to its ROI is the excellence in the company at using business intelligence. Findings revealed that only about 200 of the 1,072 companies excelled in their use of business intelligence.

The following tables highlight key survey comments, with "Leaders" scored four or five on a five-point scale in their use of BI, datawarehousing and analytics, and had a very high satisfaction with their current business intelligence solution. This was well above the average.

The differences between companies that use BI well, and those whose use is average at best is revealed below:


1. Business intelligence leaders are more adept than market-average companies at using real-time information.

  Leaders Market Av.
Availability of data for decision-making has increased significantly. 67% 33%
Ability to take action on real-time data is excellent. 54% 13%


2. Leaders make integrating unstructured data into decision-making a priority.

  Leaders Market Av.
Using unstructured data is a priority. 53% 21%


3. Leaders are more likely to give BI-tool access to people outside the organization and to front-line staff.

  Leaders Market Av.
Customers have access to business intelligence. 47% 24%
Front-line staff has access to business intelligence. 78% 54%


4. Management in BI-excelling companies makes business intelligence a greater priority than does management in market-average companies.

  Leaders Market Av.
Management has an excellent understanding of the need to invest in BI. 66% 15%
Business intelligence is the number-one IT initiative in our company. 31% 8%


5. Leaders put a greater emphasis on measuring business intelligence's value.

  Leaders Market Av.
Companies measure the ROI of business intelligence. 88% 58%


6. Leaders rely heavily on BI.

  Leaders Market Av.
My organization would experience an "immediate" negative impact if our business intelligence systems went down. 23% 10%

Next: The BI Scorecard

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