Healthcare - Implementing BI Solutions in Healthcare

BI Roadmap

As with most organisations, the BI roadmap starts with data, and in healthcare, correct data has life impacting considerations.

There is strong resistance to getting started on business intelligence initiatives in the health sector. This has largely been driven by failed early attempts, health being an early adopter of BI. Added to this, unrealistic expectations as to the rate of maturity in traditionally large bureaucratic organisations failed to appreciate that BI is a journey, not a one time project.

Implementers could do well to use analogies in medical science and transport innovation to draw attention for the need to move progressively through a BI roadmap, identifying key BI opportunities at local levels that can then fan out to include other departments.

Healthcare business intelligence has traditionally been deployed from the top down, by role:

• Chief Medical Officer - medical management issues, clinical performance improvement efforts, patient and provider satisfaction measures.
• Chief Financial Officer - revenue management, cost control, capital decisions.
• Chief Operations Officer - facilities planning and management, people and skills management, equipment and supplies management.
• Chief Marketing Officer - service line decisions, marketing message development, marketing vehicle effectiveness measurement.
• Chief Research Officer - protocol and guideline effectiveness measurement, funding proposals for studies.
• Chief Information Officer - analytical capabilities design, development and support issues, data management needs, data access requirements.
• Chief Quality Officer - quality accreditation reporting needs, quality improvement programs, pay-for-performance contract measures.

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